When it comes to digital marketing, it’s easy to get caught up chasing the next big thing - social media trends, paid ads, AI content tools, and everything in between. But there’s one pillar that remains steady and incredibly powerful: Search Engine Optimization (SEO).

Your website isn't just your digital storefront - it's often the first impression potential customers get of your brand. At CloudIA, we see too many businesses missing out on opportunities because their websites aren't designed to guide, engage, and convert visitors effectively.

If you’ve noticed something new at the top of your Google search results lately, you’re not alone. Google is rolling out its AI-powered search feature, and it's not just another update. This one changes how people search, how results show up, and how businesses need to think about being found online. Instead of a list of links, you’ll now often see a short, AI-generated summary answering your query instantly. It's called the Search Generative Experience, or SGE. For users, it's quicker and more convenient. But for marketers and businesses? It's a wake-up call.